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The Smiley Company

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Since its inception The Smiley Company has been about spreading positivity and creating meaningful emotional connections with consumers and brands. For over 50 years the company has been a leading lifestyle brand, with a huge impact on global culture.

Since then it has developed from one Smiley icon into a powerful roster of brands that highlight positivity, creativity, storytelling and excellence in every facet.

With a brand for every demographic around the world, The Smiley Company has partners with brands like Supreme, Armani, Zara, Moschino, H&M, Eastpak, adidas, and hundreds more, putting a smile on the face of millions of consumers around the world.

👉 Plus d'infos sur :

Lee GRACE

VP of Brand Collaborations & Retail Partnerships

*Prenez RDV*

bientôt disponible

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Inspired by the rich music history of Smiley, Mini Smiley is a colourful world powerd by happiness and emotional bonding for baies and pre-school children.

Smiley has been spreading joy and optimism to generations since 1972. 

S.W.Smiley is a new hyper-expressive brand that breaks free from conventional norms, inspired by underground subcultures of the global streetwear scene.

Created in 1997, SmileyWorld helped revolutionise technology and language instigating a digital trend that now sees billions of graphics sent every day to convey emotions in text.

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