Sanrio is the global lifestyle brand best known for its Hello Kitty icon. Sanrio's family of over 450 much-loved characters such as My Melody, Cinnamoroll, Pompompurin, Gudetama, Aggretsuko and the British brand of Monsieur Madame. Sanrio was founded on the philosophy 'Small Gift, Big Smile' - that a small gift can bring happiness and friendship to people of all ages and now has an extensive range of around 50,000 products, available in over from 130 countries.

Arnaud SIMON