Since its inception The Smiley Company has been about spreading positivity and creating meaningful emotional connections with consumers and brands. For over 50 years the company has been a leading lifestyle brand, with a huge impact on global culture.
Since then it has developed from one Smiley icon into a powerful roster of brands that highlight positivity, creativity, storytelling and excellence in every facet.
With a brand for every demographic around the world, The Smiley Company has partners with brands like Supreme, Armani, Zara, Moschino, H&M, Eastpak, adidas, and hundreds more, putting a smile on the face of millions of consumers around the world.
The Smiley Company
STAND
C02
Lee GRACE
Contact :
VP of Brand Collaborations & Retail Partnerships
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LICENCES
Mini Smiley
The Smiley Company
Utilising music and play, it helps children unlock their inner Smiley by encouraging them to nurture their imagination and celebrate the power of emotional intelligence. Mini Smiley's ions have been developed toappeal to younger audiences as they identify and explore their emotions through baby icons, animals, planets, nature, and much more.
S.W.Smiley
The Smiley Company
With hundreds of unique icons, it provides a gritty, defiant approach towards embracing the power of self-expression without compromise for young adults. Partners include, Balenciaga, Splash, and Cube.
Smiley
The Smiley Company
Today, Smiley is one of the world's top global licensing brands collaborating on high-profile activities spanning fashion, art, homeware, food and beverage. Major partnerships have included Loewe, Moschino, Raf Simons, Eastpak and LA-based Market, who produce the Market Smiley Basketball - a cultural icon. If you’re interested in finding out more about Smiley, reach out to one of the team today or visit us on our stand.
SmileyWorld
The Smiley Company
It has now become a brand that celebrates individuality and empowers self-expression for children around the world through innovative and engaging products and experiences. These partners include brands like H&M, Marc Jacobs, Zara, Erin Condren, Vittel, Eventbox and many more.
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