For nearly 75 years, L'Équipe has brought to life and recounted with passion the greatest moments of sport and in particular the exploits of French athletes. 
Over the decades, a personal and emotional connection has developed with its readers, viewers, athletes of all levels and also experts and fans of all sports.

Leading sports media in France, with 36.7 million French people in contact with the brand each month via the paper/digital newspaper, the site/application or EQUIPETV, L'Équipe offers to continue the experience through a selection of quality licensed products  , manufactured in France in order to offer all fans of this sport the opportunity to acquire part of this common heritage.