For more than 15 years, MJA Licensing has primarily aimed at a teenage and adult target with brands from new media (Cuphead, Boo, Allo Ciné) from publishing (Maya the Bee, Filles Rebelles, Yu-Gi -Oh!) or even iconic brands like Popeye, Flash Gordon, Route 66 or Pez. Some of them are also committed to a CSR approach.